Apple Event This Week Expected to Last 'About 35 Minutes' - MacRumors
Skip to Content

Apple Event This Week Expected to Last 'About 35 Minutes'

Apple will be holding its first event of the year this Tuesday, May 7 at 7 a.m. Pacific Time, with a live stream to be available on Apple.com and on YouTube.

5
How long will the event be? In his newsletter today, Bloomberg's Mark Gurman said the video will have a runtime of "around 35 minutes."

Apple is expected to announce new iPad Pro and iPad Air models, along with updated Apple Pencil and Magic Keyboard accessories.

Here are the latest rumors:

The event is taking place just over a month before Apple's annual developers conference WWDC, which runs from June 10 through June 14.

Popular Stories

Apple Event Logo

Apple's Next Era Begins September 1

Thursday May 7, 2026 10:36 am PDT by
Apple recently announced that Tim Cook will be stepping down as CEO later this year, after 15 years of leading the company. Effective September 1, Apple's hardware engineering chief John Ternus will become the company's next CEO, while Cook will become executive chairman of Apple's board of directors. In his new role, Apple said Cook will assist with "certain aspects" of the company,...
Instagram Feature 2

PSA: Instagram Encrypted Messaging Ends on Friday, May 8

Tuesday May 5, 2026 8:24 am PDT by
Instagram will remove end-to-end encryption for direct messages between users from May 8, 2026. When the date comes around, Meta will potentially be able to see the contents of all messages between users on the social media platform. Encrypting messages has been an optional feature in Instagram since 2023, but in March of this year the social media platform quietly updated a help page to say ...
Apple Event Logo

Apple Just Released a New Accessory

Monday May 4, 2026 8:13 am PDT by
Apple today released a new Pride Edition Sport Loop for the Apple Watch. The band features a rainbow design with 11 colors of woven nylon yarns. The new Pride Edition Sport Loop is available to order now on Apple.com and in the Apple Store app in 40mm, 42mm, and 46mm sizes, and it will be available at Apple Store locations starting later this week. In the U.S., the band costs $49. There...

Top Rated Comments

sniffies Avatar
26 months ago
bathroom break
Score: 23 Votes (Like | Disagree)
26 months ago

I don’t : too much repetitive filler and hyperbole clapping and other nonesense.
Watch from the Steve Jobs days. It’s much better.
Score: 22 Votes (Like | Disagree)
turbineseaplane Avatar
26 months ago
Why even bother?

Just update the website.
Score: 20 Votes (Like | Disagree)
26 months ago

Here is what you can expect:

A prerecorded video with Tim and the gang touting new iPads as if there has never been one before.

I miss the in-person hype and excitement from the pre-Covid days.
I don’t : too much repetitive filler and hyperbole clapping and other nonesense.
Score: 19 Votes (Like | Disagree)
Tofupunch Avatar
26 months ago

I don’t : too much repetitive filler and hyperbole clapping and other nonesense.
Yeah. I definitely don't miss those AR game demos
Score: 18 Votes (Like | Disagree)
26 months ago
Here is what you can expect:

A prerecorded video with Tim and the gang touting new iPads as if there has never been one before.

I miss the in-person hype and excitement from the pre-Covid days.
Score: 18 Votes (Like | Disagree)